24 Essential Lessons for Investment Success by William J. O’ Neill

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In 24 Essential Lessons for Investment Success, the founder of Investor’s Business Daily and author of How to Make Money in Stocks, William O’Neil, distills his 40 years of experience, study, and analysis of the market into a series of lessons about how to buy and sell stocks. O’Neil is neither a pure fundamentalist nor a technician–instead, he advocates blending both approaches, applying fundamental analysis to identifying the best companies and technical analysis to understanding the price actions of those stocks.

The lessons cover everything from protecting your investment account (always cut your losses at 8 percent of the purchase price) and basic chart reading (identifying market tops and bottoms) to understanding relative price strength and tips on building a concentrated portfolio. While not absolutely necessary, it helps to have a copy of Investor’s Business Daily handy: these lessons were drawn from a series that O’Neil wrote, which frequently mention features unique to that newspaper.

24 Essential Lessons for Investment Success is a easy-to-read, commonsense guide to stock picking that both novices and seasoned investors should find extremely useful. –Harry C. EdwardsProvides proven, easy-to-apply techniques for building a profitable portfolio. Cuts through the static of conventional wisdom with a refreshing array of common-sense strategies that help you accurately gauge the market, buy and sell at the right moment, and successfully manage your portfolio. Softcover.

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